EDDM stands for Every Door Direct Mail and is a program offered exclusively through the US Postal system. This program allows you to send a mail piece to all the houses within specific neighborhoods using a carrier route map. The carrier map is a simple tool that you can access here that allows you to…
One day it hits you as you look over your customers standing in line…willing to wait for your services and products. You have achieved what you set out to accomplish, a successful business. Thats why nothing is more frustrating to a business owner than when bad reviews are posted online. As business owners we work…
Many people dream about owning their own company and being their own boss. Sounds like a great gig, work when you want, and make lots of money. In reality, running your own business requires you either delegating, or handling multiple responsibilities yourself. We have worked with hundreds of small business owners over the past 20…
SEO or search engine optimization along with internet exposure and marketing is important to every business. It doesn’t matter how amazing the quality of service or product a business has the potential to offer without a market. That’s because without exposure, a company simply cannot succeed. In the information age, an organization’s best resource is…
In the last generation of web browsers, when you typed a word into the address bar, the browser would automatically add “www.” and a “.com” domain extension and send you to that web address. Recently, browsers have become much smarter, sending you directly to a search engine if you don’t enter an actual URL. It…
Push traffic, without being pushy is possible? Marketing techniques seem to have remained the same for generations. Pushing your brand with catchy slogans and colorful graphics, on any surface available, has been the recipe for building sales revenue since the dawn of marketing. Today, getting that attention from your target audience, requires a much different approach. So…
