WordPress is a very popular online CMS platform that powers millions of websites around the world. There are five reasons why your website should be WordPress for your business.
Five Reasons why your Website Should be WordPress
WordPress is free and open source software, which means it can be used for commercial or non-commercial purposes with no restrictions whatsoever. WordPress allows you to create almost any type of website you want, including small business websites, eCommerce websites, blogs, forums and much more. Unlike other content management systems (CMS), including Squarespace, Wix or Weebly where there’s no option to install WordPress on your own web server – or take your site off their platform if you choose to leave – WordPress is completely customizable and gives you full control over your online property.
That’s why we’ve highlighted just 5 reasons why we think your website should be WordPress. There are many more.
WordPress Provides Better Design Options
If you’re unsure of how to write code, you might feel intimidated by the idea of having a website. However, WordPress provides an easy interface for design and customization that is far superior to any other CMS. You don’t have to be a computer whiz or an expert in HTML or CSS (Cascading Style Sheets) to create a stunning website with WordPress.
WordPress gives you the tools you need to build your site on your own, with no coding required. There are hundreds of templates available in the theme directory on WordPress.org, which give you a basic layout and design that can be easily customized through its interface.
WordPress gives you total control of your content
WordPress gives you total control over your content. You can decide how and when it’s shown on your website, as well as who if anyone else is allowed to edit it. The WordPress admin panel has been designed to make editing content easy, regardless of whether you’re a techie or not.
Managing your content is simple with WordPress because it has a built in content management system, so you don’t need to learn complicated editing software in order to create new pages or posts for your website. Your content can be easily categorized and tagged using the built-in search engine optimization features of WordPress, meaning that your audience will always be able to find what they are looking for on your site.
WordPress has a wide range of plugins and themes
Plugins are the key feature of WordPress. They can add features to your website, like a contact form or a store to sell products and services. Plugins are like apps for your phone – they’re an essential part of what makes WordPress such a flexible platform.
Another reason your website should be WordPress is that there are thousands of free plugins available from the official plugin repository, as well as many premium plugins that are built by companies who sell them on their own websites. Many themes also come with their own set of plugins, which may be bundled together with the theme when you purchase it.
You can think of plugins as pieces of software that you install on your website in order to add new features or enhance existing ones. You can search through all available plugins in the Plugin Directory straight from your WordPress dashboard.
You don’t have to be a designer or HTML wiz to use it
WordPress is a website creation tool and content management system (CMS) that can be used by just about anyone.
Unlike traditional CMSs, such as Joomla! and Drupal, WordPress sites require very little technical or design skills to publish a new webpage or blog post. In fact, if you know how to send an email or use Microsoft Word, then creating a new page in WordPress will be no problem whatsoever.
If you’re not technically inclined and would rather someone else set up your website for you, there are plenty of web designers who specialize in building WordPress powered websites. There are also many websites dedicated specifically to teaching people how to build their own sites using WordPress. WP101 is one of them and has over 100 training videos available ranging from getting started with WordPress all the way through managing eCommerce stores on the platform.
Your Website should be WordPress Because Google Loves WordPress
Even if you’re not a tech expert, it’s likely that you’ve heard of WordPress. It’s the most popular content management system in the world and powers over 30% of all websites on the internet. In fact, chances are good that you’re reading this very blog post on a WordPress website. It has a long history as one of the most accessible web platforms out there, which means that your customers will have an easy time visiting your business’s website and finding what they need.
Perhaps more importantly, Google loves WordPress. This is because WordPress websites are easy for Google to crawl and index since their code is built with Search Engine Optimization (SEO) in mind. Additionally, sites hosted on WordPress tend to be fast and easy to use by visitors, which also plays into Google’s algorithm for determining page rankings. Finally, since mobile traffic now accounts for over 50% of all internet traffic worldwide, Google has been prioritizing mobile-friendly sites in its search results—and thankfully all WordPress themes are fully responsive (i.e., they display perfectly on phones).
Final Thoughts on Why Your Website should be WordPress
WordPress is one of the most popular website managers. In addition, it gives you full control over your own website and gives you the ability to make quick and easy updates. When using a platform like WordPress, you can do your own hosting so that you know that your website is safe and secure. It may be a little more difficult to use than Squarespace or Wix, but the long-term benefits make it worth the effort. If you don’t know where to start, give us a call or complete our online request form.