Push traffic, without being pushy is possible? Marketing techniques seem to have remained the same for generations. Pushing your brand with catchy slogans and colorful graphics, on any surface available, has been the recipe for building sales revenue since the dawn of marketing. Today, getting that attention from your target audience, requires a much different approach. So the question many people wonder is how to push traffic without being pushy.
Egyptian finds have shown evidence of advertising with what were effectively the first billboards! By the time World War II had come to a close, marketing and advertising were gripping western society. Consumers were inundated with what product provided the best value for their money, what tasted best, and what would make their wives the happiest.
At that time, convincing consumers to buy a product or service could only be accomplished with catchy commercial jingles and eye-catching logos. The only real weapon most companies, and later ad agencies, had was screaming the loudest. The mantra was; “We promise we’re the best—I mean look at all this money we can put into advertising…”
But, the true golden age of advertising throughout the mid-20th century was rooted only in magazines, radio and television. Consumers were much more easy to influence. Enter the Communication Age and the start of how to push traffic.
The Communication Age, when personal computers were welcomed into the majority of You can see why effective internet marketing is a horse of a different color. Today’s educated consumers need to feel comfortable and certain, before making a decision to pick one company over another.
So, what can you do to outweigh your competition and push traffic?
Blogging one of the best vehicles you have to reach your market. Posting objective, informative content on your blog page indicates to consumers that your company is an authority. This doesn’t mean you can’t toot your own horn. Convince your target market that you’re
product or service is the best! But, provide them with more substantial conviction than a catchy jingle or pretty logo. If you are good about it they won’t even realize the post is more than just a good read, but its a demonstration in how to push traffic without being pushy.
Red 3 Media
Red 3 Media is recognized as an industry leader in online advertising including mobile advertising, SEO, branding and Pay Per Click. With over 20 years of real world experience our comprehensive digital marketing solutions bring measurable results to our clients. So if you are frustrated with managing your advertising in house, or your current advertising company is not performing to your expectations, reach out to us. Contact us online or by phone at (877) 509-RED3.