What SEO is and how it helps your business is the very first thing to know about internet marketing. So if you have to ask this question, please start here. What is Internet Marketing? If you have to ask what SEO is, you likely need to know what internet marketing is. So congratulations; you already…
Social media is an incredibly useful channel these days for your internet marketing efforts. And you’re probably using it wrong. Do you use your company Facebook to playfully wish happy birthday to your assistant? Maybe you Tweet how lucky you are to have “such great coworkers?” Or you periodically wanna ‘spice things up’ on your…
Content marketing is your collective online presence for stimulating interest in your products or services. Your goal is to drive traffic to your website and hopefully channel revenue from this interest. And it all starts with your SEO. SEO Content Marketing A stable structure must have a stable foundation. Think of your website as the…
Everything you Need to Know About Meta Tagging Meta tagging is a crucial component to the pillars of your content marketing. These are the pillars I designate as your SEO and your site design in conjunction with your email marketing, social media and paid advertising campaigns. But there are a few things to keep in…
Content marketing is the framework for your website. It makes your website structurally sound and reliable. Among the pillars supporting this structure is your title tag. Your Title Tag- A Multipurpose Tool As you likely already know, a title tag is an HTML web page title designation displayed on search engine results pages as a…
There are some great questions to ask that will help your business grow sales. May I ask how you found out about us? When you have a new customer, do you make it a point to ask that simple question? You should! In order to know what is working, or how people are finding you is…
All those great pictures and graphics on your website…where did they come from? When we are working with a new client, one item we need to address before we start updating a website are the photos and artwork. Where did they come from, do you have the picture rights? You may, or may not be surprised…
SEO or search engine optimization along with internet exposure and marketing is important to every business. It doesn’t matter how amazing the quality of service or product a business has the potential to offer without a market. That’s because without exposure, a company simply cannot succeed. In the information age, an organization’s best resource is…
In the last generation of web browsers, when you typed a word into the address bar, the browser would automatically add “www.” and a “.com” domain extension and send you to that web address. Recently, browsers have become much smarter, sending you directly to a search engine if you don’t enter an actual URL. It…