What is included?
When comparing hosting companies first find out if the service is specifically set up for WordPress. Since this article is specifically focusing on WordPress websites, let’s focus on the specific requirements. You will also want to know if backups of your website are automatic and included. You’ll also want to make sure its a quick and easy process to restore if needed. The next item will be SSL certificates. Again are these included or another separate charge.
WPEngine – We recommend WPEngine for all your WordPress hosting. Their services include automatic backups, one-button restore, SSL certificates as well as technical help. Their platform and servers are specifically set up for WordPress. Their servers are fast which can have a significant impact on your SEO scores. Let’s find out how.
Why Speed Matters
Google and other search engines thoroughly index websites on a number of items and in return generate a score for each site. We refer to this as ranking. While we don’t know exactly all the items included we do know key ones that have a major impact. Speed is at the top of that list. When a search engine sends a bot to your website to index, it is scheduled to be on your website for a specific amount of time. This allotted time is based on previous crawls, scores, and other factors. If your site is very slow, it is possible the bot crawls or indexes far fewer pages than if your website server was faster. The second factor with time is the user experience. The longer it takes your website to load, the more likely that your visitor may back out of your site, or bounce, and go to the next result in the search results. Google understands the impact on speed has on the entire user experience. For the speed reason alone, it’s worth it to choose a hosting company that delivers your website to visitors fast!